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Author Details
Author Details
Mwai, Lydia K, Dedan Kimathi University, Kenya
Vol 4, No 3 (2018): African Journal Of Business And Management
- Articles
BRAND ASSETS AND CHOICE CRITERIA OF FAST-MOVING CONSUMER GOODS AMONG UNERGRADUATE STUDENTS AT THE UNIVERSITY OF NAIROBI
Abstract
PDF
Vol 4, No 4 (2018): African Journal Of Business And Management
- Articles
BRAND ASSETS AND CHOICE CRITERIA OF FAST-MOVING CONSUMER GOODSAMONG UNERGRADUATE STUDENTS AT THE UNIVERSITY OF NAIROBI
Abstract
PDF
ISSN: 2079-410X
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